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7 Ways To Get Cozy Doing Things That Scare You In Business And In Life

  • 6 min read

To persevere no matter what.

Let’s be real.

In the entrepreneurial game, there are times when you fall on your face, and completely embarrass yourself.

I’ve been there many times over the last past two years.

I missed a meeting, I couldn’t show up because my boy was sick, I couldn’t show up because I had an ear infection, a launch didn’t do as well as expected…

Unfortunately, these small little stumbles can take the wind out of your sails really quickly.

You can feel like a loser.

You might wonder what makes some people quit and others don’t.

As far as I’m concerned, I think the number one most important thing you have as an entrepreneur is your mindset.

Your mindset is the differentiator

It’s what carries you through the entire entrepreneurial journey.

When things get tough and hard, it’s your mindset that will keep you going.

Your mindset will set you apart from the others who will throw in the towel.

In this article, I’ll cover how I learned to get cozy doing things that used to scare me as an entrepreneur and persevere no matter what.

1 — Understanding that doing new things is incredibly hard.

As humans, we are simply wired to seek comfort and stability and repeat the same old in life and in business.

Starting a side hustle or creating a new business means learning new skills.

It involves our brain creating new pathways and connections. This costs us energy and time.

That’s why getting outside your comfy box of stability and repeating the same old patterns feels so scary.

I totally get that!

2 — Stepping out of your comfort zone is rewarding

I’m two years into having my own business, and I won’t lie there are constantly things that make me feel uneasy such as…

  • going live and talking to people around the world as a non-native
  • being in front of the camera without any make-up
  • putting myself out there on TikTok or YouTube instead of to a small group of people

Yet pushing myself to step outside my comfort zone over and over again has really helped me to grow and become a better and stronger person and entrepreneur.

3 — Bad experiences can be good

I experienced many situations in my entrepreneurial journey where so many people would have just let their frustration get the best of them, and given up.

I’m an optimistic realist. Whenever I experience a setback I ask myself:

“How can this be good?”

As Apple founder Steve Jobs used to say:

“You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.”

Inspired by Jobs, I take the high road and ask myself what can I learn from my *failure* and how I can use the experience to make myself better and more capable.

Thus I use setbacks and challenges as a motivator to do better.

What we often deem as *failure* is just an opportunity to learn and do better.

4 — Don’t chase. Attract.

In my back pocket, I also have some mantras.

When my mind starts spinning out of control and imposter syndrome kicks in, there’s one specific mantra (that another content creator from YouTube recommended) that brings me back to Earth:

“I don’t chase. I attract. What belongs to me, will simply find me.”

This is powerful.

When I feel I’m stuck or I’ve messed up it’s so important to let it go and move on. There’s no use in wasting mental space.

I always try to trust the process. What’s meant to happen will happen. Your positive karma will attract the right people in business and in life.

5 — Make your fear your partner

Just like shadows that appear with the sun, resistance appears when we try to make our dreams come true.

In fact, resistance is our worst enemy. Even Albert Einstein had to face it in his career.

We hear a monster voice inside us telling us:

  • You’ll fail.
  • You can’t do it.
  • You won’t be successful.
  • People won’t like this.

Don’t let this monster voice inside you take over.

Fear can paralyze you.

Fear is a pattern that can become extremely toxic if you keep coming back to it over and over again.

Instead of fighting against your fear, make it your partner. Your fear just wants to protect you and keep you safe. It’s part of your (business) life.

6 — You don’t need to feel confident.

When I started my entrepreneurial journey two years ago, I didn’t feel ready and I didn’t feel comfortable.

The feeling of confidence built over time.

Every small win made me feel a little bit more confident.

All the moments I felt I messed up and failed, I got back on the horse and went on because I practiced being *courageous*.

My granddad always used to say:

“Getting back up and doing it anyway is a choice.”

I’m simply not willing to give up.

7 — You can’t reach your goal without learning and growing

The entrepreneurial game is as much about learning and growing as it is about the end result (being your own boss, living your purposeful passion, living a life on your own terms).

You can’t have the end result without learning and growing, so you’ve got to be willing to embrace the process and get used to feeling a little bit uncomfortable every single day.

Bottom Line

Plan all you want, life and business rarely go 100% according to what you put on paper.

Getting comfortable with feeling uncomfortable is essential when you want to grow your own business.

Your own mindset will decide whether you’ll win or lose.

You can’t have one without the other, so you’ve got to be willing to embrace them both.

What is one courageous thing that you can do right now to move forward with your business or life?


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