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Old-School Blogging is Back and Better Than Ever, Thanks to Substack

  • 4 min read


More and more writers are making the pilgrimage to Substack

We live in a world that’s buzzing with infinite scrolls and viral trends.

So it doesn’t wonder that creators are stopping to ask:

“Is this all there is?”

The blogosphere, once an organic field of nuanced voices, became commercialized real estate.

Writing on social media and gaining followers all happen on rented land. You don’t own your land.

In addition, the algo giveth and taketh away!

photo credit:

There’s always that fear of being lost in an algorithmic void.

So it’s no Wonder Creators have a Hunger for Something more Genuine

As a blogger myself, I’m sick and tired of condensing thoughts into tweets and captions.

Similar to most writers I miss the days of intimacy, where a blog post…

  • could delve deep into topics
  • offering a blend of personal reflection
  • …societal critique

… without the fear of being lost in an algorithmic void.

You may wonder when was the blogosphere.

Dave Karpf a fellow Substack writer asked his community on Twitter/X. Here’s what they said:

photo credit: Dave Karpf

And when did it end?

Here’s the range of when people felt the blogosphere ended:

photo credit: Dave Karpf

Exodus from the Well-Trodden Paths of Social Media

Yesterday, the newsletter platform Substack shared “The blogging boom is back — and it’s happening on Substack”.

In this piece, they are talking about what they’re witnessing as a migration.

This migration isn’t physical but spiritual.

It’s an exodus from the well-trodden paths of social media to the newfound sanctuary that Substack offers.

It’s not just writers making this pilgrimage, but women in business, pop-culture tastemakers, and innovative founders as well.

They’re all finding Substack to be a luscious field where they can sow, reap, and share the harvest.

The Age of Unedited Authenticity

One of the most liberating aspects of this shift is the absence of gatekeepers.

No media conglomerates are there to sanitize ideas or police words.

No (Medium) editors are deciding whether you get published (and Boosted) or not.

Writers are their Own Editors, their Own Publishers

This autonomy reminds me of days when the blogosphere was young and an untamed landscape of raw, authentic dialogue.

On Substack, creators can build communities that are profoundly theirs.

That’s why I’m on Substack. I’ve been writing there for about 9 months now and it’s definitely a game-changer for me as a blogger.

I’ve grown my newsletter to about 3,000 subscribers who are getting my newsletter editions right into their inbox.

A Network of Renaissance

As bloggers, we often feel alone.

On Substack, we’re part of a more comprehensive network, a communal experience binding tens of thousands of unique voices.

So I agree with Substack, it isn’t just a platform. It’s a culture in the making.

On Substack, everyone has a front-row seat and can be part of the conversation.

This is More than a Comeback

It’s a comeback of what made blogging so compelling in the first place.

It’s a journey back to intimacy, back to a time when creators could freely interact with their followers in meaningful ways.

We are lucky, fellow Medium writers, because we can be part of this comeback!

Be Part of My Upcoming Video Tutorial about Substack

I’m in the middle of creating a free video tutorial for beginners on how to get started on Substack!

I know you have A LOT of questions about Substack.

Let me hear them in the comments and I’ll cover them in my video and my newsletter.

Join my Substack newsletter family today, and become a better writer and newsletter creator!

Oh and YES you can definitely republish your Medium stories on Substack! I will cover this in my Substack Success” series on YouTube. Stay tuned!

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