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What’s Going on With Reddit “Going Public”?

  • 3 min read

In 2024, changes are coming to the “front page of the internet”.

I read that many users are upset about Reddit “going public”.

But first, guess how many Americans come together on Reddit to discuss a wide range of topics?

18%.

And what are the demographics of Reddit users?

Most of Reddit’s users are between 18 and 29 years old.

With 12% being women and 23% being men.

Reddit has over 430 million monthly active users and belongs to the top 10 social media platforms in 2024.

As Reuters reported, Reddit plans to go public at the end of March 2023.

Okay, so what’s going on with Reddit “going public” this March?

“Going public” refers to a firm (Reddit) becoming a publicly traded entity. This means that its stocks are offered for sale and that outside investors. Typically individuals like you and me, can purchase shares in the business.

On the other hand, at the moment, it is a “private” corporation, which implies that while it might have large individual investors, its shares are not available for public purchase or sale — similar to Medium.

A corporation that goes public can make a lot of money from the sales of its stocks.

The company’s success is now dependent on the buying and selling of those stocks in a market that is frequently erratic and unpredictable.

However, this also means giving up a great deal of control.

Additionally, you become obligated to your stockholders.

If the value of your stocks doesn’t increase over time, the people who own them feel quite upset.

Public companies tend to make very safe, conservative choices in response.

In Reddit’s case, people are concerned that the move to “go public” will change the feel and policies of Reddit.

Why?

Think of Facebook or Twitter!

Public companies tend to chase profit and marketability over the well-being of their users and people know this “game” already.

However, for us writers, it can also be a platform to gain insights and valuable ideas for our stories.

Plus, some recommend it to showcase our work, answer questions, and thus build an audience through answering questions on Reddit.

I asked the Medium community about Reddit and self-promotion and that’s what they said:

Nicole Hilbig — My husband uses Reddit daily and he gets a lot of useful information on this plattform. He really likes it. 🙂

Rochelle Holloman — Still on the fence on this one. Just watching and observing for now. Currently, I am subscribed on Reddit daily feed.

What do you think about Reddit “going public”? Are you already using it and now afraid of the changes that will come and/or are you on the fence of taking advantage of the platform this year?

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