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Why It’s Smart To Create A Tiger Time Ritual For Your Side Hustle

  • 5 min read

Roaaarrrr! Get more done.

Overwhelm keeps side hustlers from winning.

When we try to do too many things at once we accomplish nothing.

It’s essential to stay focused and not spread yourself and your attention too thin trying to be everywhere all the time.

That’s why it’s so important to narrow your focus.

Your tiger time–roaaarrrr!

Do you want to know one of the cornerstones of how I teach my students to create and publish more?

It’s an incredibly good time management technique called “tiger time”.

This is a simple concept that protects your time for the actions that will drive your business forward.

Like a tiger with her cub, “tiger time” is the part of your day that you fiercely protect.


Because you want to give yourself dedicated space to laser-focus on the areas that matter most for your side hustle right now.

What’s in it for you?

You will stay laser-focused, create more, feel better about your content and grow your business (instead of feeling stuck).

You will win the day 90% of your time — that’s the best feeling in the world.

Strict rules and huge rewards

To create your own “tiger time” decide…

  • WHEN and for HOW LONG you are going to work on your side hustle.
  • choose which days of the week (i.e. Monday to Friday; weekends off) you’ll schedule tiger time and the length of time you’ll commit to each session (60 to 120 minutes).

My tip: If you don’t have a day job, you can create during your highest-energy, most-focused times of the day. If you’re a part-time creator, pick the best time before or after your day job that works for you (i.e. after you put your baby to bed, as I do. If you want to learn how I do it, there's more.)

For side hustlers, it’s smart to create a “tiger time ritual”.

4 tips to implement a “tiger time ritual”

3 tips to implement your “tiger time ritual”
made with Canva

1 — Develop a “create-first habit”

The biggest mistake I see part-time creators make is that they consume more than they create.

In their dedicated “tiger time” they check their emails, read newsletters, scroll through their feed or read several stories… then they’re running out of time and feel frustrated.

To break the habit of turning on the computer and opening your emails, scrolling through your feed, and so on, make creating first a habit.

The first thing you need to do in your “tiger time” is to create!

The app Cold Turkey is the best distraction-free app. I use this tool to stay laser focused.

2 — Co-create with others

Did you know that YouTube legend Mr. Beast started creating YouTube videos when he was eleven?

His secret sauce?

He co-created his content together with some other YouTube friends who also had around 20,000 followers back then.

They analyzed their best-performing videos and created new ones while on a joint Skype call.

If you’re creating in your tiger time (same time zone!) alongside others, you feel focused. You feel connected. You feel like you have to make progress because you’re in this together!

That’s the reason why in my cohort-based online courses I always connect my students via Zoom and announce accountability partners.

They do the trick.

Here’s more about the system:

3 — Join a community

Medium has a great community but when you want to grow your side hustle you need like-minded people with the same energy level to connect with.

That’s why it's smart to join specific communities for side hustlers and make it a ritual to check in with them.

These types of communities can be open or exclusive for a specific circle of creators.

4 — Check your content calendar

I think a social media content planner is one of the most important tools for every side hustler.

Effectively planning your content is an ongoing cycle. It doesn’t have to be overwhelming.

I’ve created a content calendar that helps side hustlers stay focused.

As part of the “create the first approach”, take a look at your calendar and what you’ve planned for the week and make this a ritual.

Get my FREE content calendar here:

Final Takeaways

Creating a “tiger time ritual” is a smart move when you want to grow your side hustle.

Make sure you add your “tiger time” to your calendar and make it a non-negotiable for you (and your partner, family).

As recommended you can join a community, and co-create with others you need to make creating first a habit.

Once committed to your tiger time, you know what’s the most important thing to do — even when the rest of your responsibilities (i.e. checking emails and comments) are screaming for your attention.

Protect your tiger time, do the work and you’ll grow rapidly!

© Kristina God

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